Book Review: “Branding Faith” by Phil Cooke

I just reviewed a great book that I recently finished reading, and I’ve posted it at the Christian Book Lounge. Here’s a quick peek at it:

I eagerly picked up Phil Cooke’s book, “Branding Faith: Why some churches and nonprofits impact culture and others don’t“. For many years I’ve been a proponent of the power of a brand. I worked for a national financial company for a number of years, and during that time the entire workforce went through “brand training.” I also worked in a screen printing and embroidery shop for a number of years, where I saw the impact of a visual identity. I had many expectations for this book, but they didn’t prepare me for the intensity and scale of Cooke’s message.

Continue reading ‘“Branding Faith” by Phil Cooke’…


Join the conversation

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s